Standardizing Billboard Material Labels for a Sustainable Future

Explore our initiative to create a standardized labeling system for billboard materials based on carbon footprints. This innovative framework aims to enhance transparency, prevent greenwashing, and promote environmentally responsible choices in material sourcing, usage, and recycling in the advertising industry.

5/8/20241 min read

A large billboard features an image of a man and a child smiling, with a message promoting a safe childhood. The background is a clear sky with scattered clouds.
A large billboard features an image of a man and a child smiling, with a message promoting a safe childhood. The background is a clear sky with scattered clouds.

Sustainable Material Labeling