Standardizing Billboard Material Sustainability Labels

Empowering responsible choices through transparent carbon footprint labeling.

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Empowering Sustainable Material Choices

At Greenmark, we strive to create a standardized labeling system for billboard materials, promoting transparency and low-carbon innovation for suppliers, customers, and regulators alike.

An urban street scene featuring a large billboard advertising a beverage. The billboard, set against a clear sky, displays two bottles and some promotional text in French. The street is lined with a sidewalk and a few pedestrians are walking. A lone tree stands near the billboard, and a car is seen driving down the road.
An urban street scene featuring a large billboard advertising a beverage. The billboard, set against a clear sky, displays two bottles and some promotional text in French. The street is lined with a sidewalk and a few pedestrians are walking. A lone tree stands near the billboard, and a car is seen driving down the road.

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Sustainable Labeling

Creating a system for transparent, low-carbon material labeling.

A large, blank billboard is set in an urban environment, surrounded by modern buildings with numerous windows. Green trees frame the lower part of the image, and a metal railing runs horizontally in the foreground.
A large, blank billboard is set in an urban environment, surrounded by modern buildings with numerous windows. Green trees frame the lower part of the image, and a metal railing runs horizontally in the foreground.
Material Sustainability

Ensuring accuracy in sustainability claims and preventing greenwashing.

Skyscrapers rise against a partly cloudy sky, with large digital billboards displaying advertisements including an image of fries and a Save the Music Foundation QR code.
Skyscrapers rise against a partly cloudy sky, with large digital billboards displaying advertisements including an image of fries and a Save the Music Foundation QR code.
Carbon Footprint

Promoting environmentally responsible choices in material sourcing.

A large billboard stands in an open, grassy area under a clear blue sky. The billboard features a Coca-Cola advertisement with the text 'Wishing You a Safe Journey' and some imagery. Trees and a parked car are visible in the background, adding to the spacious outdoor setting.
A large billboard stands in an open, grassy area under a clear blue sky. The billboard features a Coca-Cola advertisement with the text 'Wishing You a Safe Journey' and some imagery. Trees and a parked car are visible in the background, adding to the spacious outdoor setting.
A large number of white cartons with black text saying 'Boxed Water is Better' are piled together. The cartons have graphics and text promoting sustainability.
A large number of white cartons with black text saying 'Boxed Water is Better' are piled together. The cartons have graphics and text promoting sustainability.
Low-Carbon Innovation

Supporting transparency in use and end-of-life recycling.

Research Framework

Testing systems for clear and verifiable sustainability claims.

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ashtonlim@greenmark.lol